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Small Axe Podcast

Aug 31, 2020

Travis is the founder of the Freeman Equity Group, which helps investors achieve their financial goals using real estate. Travis actively manages over $15M in assets. Coming from a software engineering background, he has a wealth of experience in defining project requirements and managing development teams for Fortune 500 companies such as EDS, ECMC, and Apple.

Things you will learn in this episode:

[00:01 – 04:37] Opening Segment

  • I introduce my guest, Travis Gibson
  • Travis talks about his background and how his journey began
    • His parents are real estate entrepreneurs
    • He followed in their footsteps

[04:38 – 10:46] Single-Family Era

  • Travis talks about their family's single-family real estate business
    • Learned the ropes by helping in their family business
  • Travis talks about what's left of his single-family properties
  • Travis weighs in on being in a "limited partnership (LP)"
    • The advantages

[10:47 – 31:26] Multifamily Ventures

  • Travis talks about his first multifamily deal in Kansas City
    • Finding his target market
    • The step by step process
  • Proper financing is the difference between a deal that will work and won't work
  • Having a good partner is key to a successful deal
  • Travis talks about Tenant Improvements (TI) 
  • Travis talks about his 26-unit multifamily property in Kansas
  • Do you have an asset management fee as well?
    • Why you need it

[31:27 – 36:58] Stock Market

  • Travis talks about his stock market investments
  • Letting your money work for you
  • Funneling the gains into real estate

[36:59 – 42:20] Real Estate Amidst the Pandemic

  • What's next for Mr. Travis? 
    • "More deals. Bigger deals."
  • All you can do in this pandemic is move forward
  • Travis shares his insight on the effects of the COVID-19 pandemic
  • Minimizing risks

[42:21 – 48:04] Closing Segment

  • Imagine it's a hundred years from now, you have grandkids, and one of them decides to write a book about Travis Gibson. What would you like the title to be?
    • "The Juice is Worth the Squeeze."
  • Travis talks about the book, The Go-Giver.
  • Get in touch with Travis online. See below for social links.
  • Final words from Travis and me


Tweetable Quotes:

"The thing that my parents taught me, specifically my dad, is you don't have to live in these properties, but you should treat these properties like you live there." – Travis Gibson

"I'm a firm believer in if you believe that you're a decent operator and you believe in the deal; you shouldn't have a problem with the preferred return." – Travis Gibson

"The better you are at managing risks. The more successful you will be long term." – Travis Gibson

"Don't look at the price; look at the deal. If the deal is good, that's all that matters." – Travis Gibson


Resources Mentioned:


You can connect with Travis on LinkedIn, Facebook, Twitter, and Instagram. Send him an email at Give him a call, 916 538 2216. Visit their website


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I believe that you only need a small axe to build a lasting empire. Let’s start building yours!

To know more about me and all the real estate opportunities you can find, you can connect with me on LinkedIn, or check out my website and book a call with me.