Difficulties in Market Conditions with Sterling White

Aug 15, 2022

Welcome back! Small Axe Community! Today we have a very special comeback guest, Mr. Sterling White! 

Sterling is a multifamily investor specializing in value-add apartments in Indianapolis and other Midwestern markets. With just over a decade of experience in the real estate industry, Sterling was involved with the management of over $10MM in the capital, which is deployed across a $16MM real estate portfolio made up of multifamily apartments. He founded Sonder Investment Group through the company he owns just over 500 units. 

Sterling was featured on the BiggerPockets Podcast and has been a top contributor since 2014, with over 200 posts on topics ranging from single-family investing and apartment investing to wholesaling and scaling a business online. So with no further ado, Let’s welcome Sterling White!

[00:00 - 08:02]Opening Segment

• Sterling White from Signer Investment Group is back and ready to talk about small acts and how they can be used to build an empire.
• Sterling has been involved in the management of over 10 million in the capital, which is deployed across 16 million real estate portfolios made up of multi-family apartments.
• Sterling was featured on the FBI podcast a few months ago and has been a top contributor since 2014. He has over 200 posts on topics ranging from single-family investing and apartment investing to wholesaling and scaling a business online.

[08:02 - 16:15] Using Apps, VA’s to Effectively Work Remotely

• For Sterling, Real estate is up, but there are still dips and it's a gamble whether or not you can make it through those dips.
• Sterling shares that his team is in Indianapolis, but he and his team can remote anywhere.
• He has a remote team of VAs that help him with the acquisition process.
• He says that he uses apps that help him accomplish tasks such as closed.com as his CRM to track all the details of the deal.
• He also sends out follow-up emails and text messages after the deal are completed.

[16:16 - 25:18] Current Market Conditions 

• The current lending environment and how it is difficult to purchase multifamily properties.
• Sterling believes that the recession has already started and that the real estate market will correct itself.

[25:19 - 28:40] Closing Segment

• Connect with Sterling through Facebook, Instagram, LinkedIn, Youtube, Bigger Pockets

• You may visit his website at sterlingwhiteofficial.com

 

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I believe that you only need a small axe to build a lasting empire. Let’s start building yours!

 

To know more about me and all the real estate opportunities you can find, you can connect with me on LinkedIn, Instagram, and Facebook, or check out my website https://smallaxecommunities.com/ and book a call with me.

Tweetable Quotes:

“The interest rates are making, acquisitions even more difficult and you still have seller's expectations that are high, but it is starting to come down. So I would say from the lending standpoint, yes, it's difficult to buy deals, but I believe in the upcoming years it will definitely start to shift to be more of a buyer's market.” - Sterling White